Design & Development
Our design process for your understandingMilling each of our putters from a solid block of steel is, in our opinion, the only way to make a premium golf putter. The design process begins with an idea on paper, sometimes taking a classic design, and then working on the lines of the putter to create a finished product that will not only perform to the highest standard, but will also be visually stunning. All of our design work is carried out in the UK and we will never release a product to market until we are satisfied it surpasses the design and performance capabilities of current market offerings.
Technology
Technical specifications and manufacturingManufacturing
All the heads are CNC milled from a block of S20c or 304. CNC gives us the tightest tolerance. Milling from a block and using these metals gives the best feel and sound. It takes up to 4 hours just tp mill each head from a block. The face then has four directional milling and two directional lines engraved and then two horizontal surfice mills.
Dimple Effect
It is widely acknowledged that the dimples on a golf ball will create inconsistancy of strike on any shot where the ball is not compressed - namely putting. This 'Dimple Effect' can create as many as 10% of 8ft putts being missed purely due to dimple alone - even with a perfect stoke. By reducing the contact area on the face with our unique crosshatch milling, dimple effect is greatly reduced, meaning more holed putts.
The dimple effect on golf balls when putting:
The Problem:
If the putter hits the dimple off centre, the ball will not go straight.
The Solution:
Reduce the surface area with crosshatch to lessen the chance of an 'unlucky connection'